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Postos Petrobras

Stock Car

2023

The 2023 Stock Car livery for Lubrax and Podium was designed by combining the brands' visual identity with the dynamic geometry of racing circuits, creating a bold graphic system that reflects both speed and performance.

Building on the new visual identity, a series of editorial posters was developed to highlight the 2023 championship calendar, illustrating the tracks where Felipe Massa and Julio Campos competed throughout the season.

The project translated the energy of motorsport into a cohesive visual language across both the race car and the campaign's supporting assets.

Role: Design and Art Direction

Creative Credits

With: Aaron Suton, Gustavo Moura

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